The arts touch the spirit and nurture the soul, enriching the quality of life in any city. This sector can also be an important economic and employment generator.

Vital Signs® Canada Original Data Sources

1-1  Attendance at Cultural Events

                                                      Waterloo       Canada
Concert                                             44.1                44.1
Theatrical Performance                    20.2                25.5
Popular Musical                                21.2                24.8
Symphony                                        11.7                11.2
Cultural Festival                               16.9                25.8
Cultural Heritage Dance                   15.1                16.2
Other Cultural Event                          6.5                 11.8

Source: Statistics Canada, special request, General Social Survey,2005

1-2 Percent Employment in Occupations Related to Arts, Culture, Recreation and Sport                           

                                             2001               2006

Waterloo Region                2.33                2.3
Ontario                                  2.82                3.1
Canada                                 2.74                2.89

Source: Census 2001, 2006, Community Profiles

1-3 Number of Establishments in Arts, Culture and Recreation

                                                           2004               2005
Performing Arts & Spectator Sports   190                 211
Amusement, Gambling, Recreation     207                 210
Heritage Institutions                             9                     8

Source: Statistics Canada, Market Research Handbook, 2006, 2008

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